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Sep 29, 2009

Masked world

"Japan's family mask."

"For those who can't take time off, Virus Guard."

I think these pictures are meant to be reassuring, but I can't say that's the main effect.

2 comments:

  1. These posters infuriate me to no end. Unicharm is not trying to reassure people, it's trying to scare them and short-circuit rational thinking with an emotional appeal to courtesy and "the Japanese way".

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  2. Now, now, Unicharm's mission is "to embrace customers tenderly and support them in maintaining healthy, comfortable lives." Why would they want to terrify anyone?

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